Your Reputation is your Business and your Business is your Reputation

At Neputation, we take a DEEP approach (Discover, Evaluate, Enhance, and Protect) in offering a full life-cycle solution to proactively manage your reputation. Our innovative Business Intelligence (BI) solution provides meaningful insights to make strategic decisions that are critical in achieving your business objectives.

Marketing Agencies Solution

Marketing Agencies cannot grow and sustain their business without effectively managing their client’s public image and reputation in today’s “socially networked” world. Customers are turning to the web and social media to voice their opinion, learn what others are saying, and engage in meaningful discussions. As a Marketing agency, you and your clients can no longer rely on traditional methods of measuring the brand reputation and customer experience. Embrace the new paradigm shift and exploit to your fullest advantage in light of the following marketing challenges:

How do I,

  • Aggregate all the information about my client from disparate sources and distill the true measure of their brand image?
  • Understand and analyze key factors (i.e. Who, What, When, Where, Why) impacting my client’s reputation and their customer experience?
  • Generate actionable insights to help my clients in managing and improving their reputation proactively?

Neputation provides a full life-cycle management solution to manage your client’s hard-earned reputation. Neputation’s Agency solution includes the following capabilities:

  • Reputation Scorecard – A standardized reputation scorecard generated based on assimilation of ratings, reviews, opinions, and remarks from Web, Social Media and CRM data.
  • Multi-Level Hierarchy – Create your own agency hierarchy to manage all your clients, their respective brands and product categories, with an ability to mine key insights and reporting at any level of the hierarchy.
  • Value Driver Analytics - All stakeholder insights and reviews from Web, Social Media, and CRM data are aggregated and synthesized into the core reputation value drivers. Define custom value drivers (i.e. opinion meters) by which you or your clients can further drill down on any issue of choice including key brand metrics and Key Performance Indicators (KPI).

Solution Benefits

  • All your clients, their brands, and product categories in one place for easy management and access
  • Immediate tracking and monitoring of your client’s reputation by core issues of importance with no tedious setup or configuration
  • Leverage client-specific actionable insights for longer term reputation monitoring and improvement

Please Contact Us today to learn more about this solution.