General Questions – Basic Overview

Q: What is Neputation?

A: Neputation is a Business Intelligence (BI) solution provider focused on corporate and brand reputation. For more information on our background and evolution, please visit About Us.

Q: What is the problem you are trying to solve?

A: For consumers, an instant ability to find out how reliable or reputable a business is. For businesses, a comprehensive measure of their “Reputation” taking into account all the pertinent areas such as Products & Services, Innovation, Employee & Workplace, Governance & Ethics, Corporate Citizenship, Industry Leadership, and Financial Performance.

Q: What areas/industries does Neputation cover?

A: Our BI solutions are leveraged by companies ranging from SMBs to Fortune 500 companies, government organizations, NGOs, education institutions, political candidates, celebrities, and marketing/PR agencies.

Q: What services do you offer?

A: Please refer to our Solutions and Product Comparison page for more information.

Q: What media sources do you tap into? (i.e. Blogs, Forums, Facebook, Twitter, etc.)

A: We tap into infinite conversations on the Web, Social Media, CRM, and traditional sources. We also provide te ability to tap into custom sources that may be relevant to you.

Q: What is so different and unique about Neputation?

A: At Neputation, we are laser-sharp focused on managing your Reputation. Through our DEEP approach, we provide complete life-cycle management solutions to Discover, Evaluate, Enhance, and Protect your Reputation. We are the first company to pioneer Value Driver Analytics (VDA) to provide you with a deeper meaning and actionable intelligence in effectively managing your reputation. As part of VDA, we provide you with Core Value Drivers (pre-defined for your business/industry) and Dynamic Value Drivers (user-defined opinion meters). We also can set up a multi-level hierarchy to manage your corporate, brand, and product reputation. Please refer to “Why Neputation?” on the homepage for more information.

Q: How much does it cost to use your solution tool?

A: To learn more about a solution package that best suits your needs and budget, please contact us.

Q: Is Neputation available on mobile devices?

A: Neputation works on mobile devices powered with full browser capabilities such as iPhone and Android. In the future release, we plan to launch dedicated applications for a range of mobile devices.

Technical and Capabilities Questions

Q: How do you measure sentiment analysis?

A: Our unique algorithm does sentiment analysis using proprietary Natural Language Processing (NLP) and Rules Engine techniques. We also use selective human intervention to further train the algorithm and ensure accuracy of our analysis.

Q: What is an N-Score and how is it calculated?

A: N-Score is a standardized business reputation score calculated using a proprietary algorithm that takes into account 3rd party business ratings, consumer reviews, social media source sentiments, and any other pertinent information that can be verified or validated.

Q: How can I order a Free Trial?

A: For a free business trial, please Request a Demo. Upon successful completion of the Demo, we will grant you a trial access.

Q: What kind of technical support and training do you offer?

A: We offer varied levels of technical support and training based on your solution package. Please refer to Product Comparison for more information.